Form Embedding

Getting the embed code

Go to Dashboard → Forms
Open the form you want to embed
Click Embed or Get Code
Copy the embed snippet

Script embed (recommended)

The recommended method is the generated embed snippet from the form builder. Paste it where you want the form to appear on your page.

<!-- Copy this snippet directly from Dashboard -> Forms -> Embed -->
<!-- Snippet includes your form token and tracking metadata automatically -->

Why script embed?

The form renders inside your page design (inherits no external CSS)
Attribution capture (gclid, fbclid, UTMs) works reliably
Updates to the form take effect automatically without updating your page

It also includes built-in anti-spam and quality checks managed by Convertly.

Hosted form pages

Hosted public form pages are planned. Today, the supported production path is embedding forms on your own pages using the generated snippet.

Placing the embed on your site

Best practices

Place the form embed above the fold on your landing page for maximum conversions
Ensure the page with the form embed receives the gclid/fbclid in the URL (e.g., your Google Ads final URL should be https://yoursite.com/landing?gclid={gclid})
Test the embed by submitting a test entry and confirming the lead appears in your pipeline with attribution data

Where to embed

Landing pages — the primary use case for paid ad campaigns
Contact pages — for general inbound inquiries
Blog post CTAs — sidebar or in-content forms
Popups — if your CMS or popup tool supports custom HTML/script injection

Verifying attribution capture

After embedding and submitting a test:

Find the test lead in your pipeline
Open the lead detail -> Ad Attribution card
Confirm gclid/fbclid, UTMs, and landing page URL are all populated

If attribution is not captured, check that your ad platform is appending the click ID to the final URL (Google Ads: auto-tagging must be enabled; Meta Ads: URL parameters setting must append fbclid).